Lil' Ego represents a new generation of "Cool Kids". LA raised / Brooklyn based designer -Liza Quiñonez- is the stylish creator and supa fly mama of 3 who had a vision of creating a line that would dare to match the expressiveness, energy, and attitude that kids naturally carry. Our clothes aim to express the uniqueness of kids and the mamas and papas who raise them! 

Lil' Ego is an independent, DIY operation based in Brooklyn, NY. All clothes are mama-made, sewn, silk screened, and produced locally. 

Family owned and run, with LOVE.